Play Your Position with Mary Lou Kayser

You have to be living under a rock not to notice the massive changes going on around us every day. Cranes are silhouetted against city skylines; technology roars forward. 

I recently returned to the states after spending two weeks in the United Kingdom and Ireland and witnessed massive change everywhere I went. From the political and economic struggles surrounding Brexit to the opportunities the digital revolution is offering us to transform our lives, the world is in flux on a much bigger scale than in previous decades.

As more of us choose to deepen our leadership practices as business owners, creatives, parents, and active global citizens, I believe we need to consider adopting the attitude around change and evolution that the late fashion designer Karl Lagerfeld had. I recently watched a documentary about him called “Lagerfeld Confidential” (French with English subtitles) which taught me a lot about a man I knew nothing about, to be completely honest. He epitomizes the spirit of PYP and stood for staying true to your vision even in the face of criticism and doubt.

In today's bonus audible, you will hear my insights about America as seen from being across the pond and why I have a new-found appreciation for a country that's struggling with its identity right now. You will also learn why we always have a choice about how we respond to the changes going on in the world: how hoping and wishing for things to go back to a different way of life in the past won't get us very far and how welcoming the opportunities that change offers us can bring us tremendous gifts if we open our hearts and minds to possibilities. 

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Direct download: Bonus_Audible_LLL.mp3
Category:general -- posted at: 3:30am EDT

Tracy Imm has been doing the corporate dance for decades and has more degrees and certificates than you’ll ever need from top rated schools and professional associations. She won’t bore you with all of it but if you want to know more about those details, visit her LinkedIn profile.

Tracy is here to train women to be better leaders. She has been leading people since she was the President of her Girl Scout Troop at age 11. She knows what it takes to motivate and inspire people to show up and do their best work. Obsessed with learning as much as she can about the topics of leadership and influence, she is humbled and grateful to have been named one of Maryland’s Top 100 Women in 2017 and again in 2019 by The Daily Record for her body of work in the world.

Tracy is also a writer with two self-published books available on Amazon. Her podcast, Brave Girls with Tracy Imm, launched in 2018 after 2 full years of planning. She wanted to bring more positivity into the world and create a platform to showcase female leaders. She interviews the world’s most successful female leaders about their stories and what it means to be “brave.” You can access the show from iTunes, Google Play, iHeart Radio, Spotify, and Stitcher as well as directly from her website and social media accounts. Tracy attributes her success to INVESTING IN HERSELF AND DOING THE WORK and fundamentally believes that until you are ready to say YES to yourself, nothing will change. She lives outside of Baltimore, MD with her husband Don.


Tracy Imm’s MVP player Stats:


Tracy is a returning guest on the show from 2014. We hear what Tracy has been up to during our last conversation and we get to see where she is now on her playing field as a leadership coach, hosting retreats, podcasting, and more! The last five years have brought many changes to Tracy's life such as teaching at a college she was working for and working for a big government agency, as well as launching her podcast, "Brave Girls with Tracy Imm."


In this episode, we talk about Tracy’s personal transformation that led her to teach students how to prepare for their careers after college and give them valuable career advice. After speaking with numerous students and creating a consistent guide for students to succeed in their careers, Tracy decided to put all this content and strategy into her book, Conquer Shame and Claim Success.


Tracy shares with us how the idea of her book came into her universe and what process she used to make that journey happen. She talks about some of the changes she made to her attitude and mindset, along with her belief in and understanding of the Universal Law of Cause and Effect. Tracy talks about the power she has gained from taking the leap and investing in herself.


Want to get more out of Tracy and hear some great inspirational stories? Make sure to check out her podcast, Brave Girls with Tracy Imm!


Keep the conversation going by sharing this episode with your friends, colleagues, and social media!


Thanks so much for listening. 




  • “I gave a lot of thought to the next thing I wanted the world to know.”


  • “We have different points in our life where we have what I call significant emotional events that shape us.”


  • “It was the universe and it said you're going to write a self-help book…it was so crystal clear, I couldn’t even explain it.”


  • “You've got to grab people and really let them know what you're feeling.”


  • “All of us on this journey have things happen that we did not directly cause, but we happened to be there.”


  • “I want people to know that it's okay to be who you are and that you really need to do that self-development work…otherwise, you'll find yourself in the same situations over and over again.”


  • “My most transformational days have come when I've been the most vulnerable.”


  • “When you know what's important to you, life gets simpler.”


  • “Once you have decided to embark on the inward journey, then your life can be rapidly transformed.”


  • “I knew that in order for it to be a great book that was really going to bring the reader in, I needed to go deep. I needed people to see and feel the pain.”




Brave Girls Podcast

Tracy Imm Instagram

The War of Art by Steven Pressfield

The Foolscap by Steven Pressfield

The Artist’s Way by Julia Cameron

Bird by Bird by Anne Lamott

Big Magic by Elizabeth Gilbert : Tracy’s book on Amazon


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After growing one of his first PPC clients from 25 to 250 employees, today’s starting quarterback Jake Baadsgaard realized he had a gift for using pay-per-click marketing to drive dramatic business results. To help more companies succeed online, Jake founded Disruptive Advertising, a PPC and CRO management agency that has helped hundreds of companies realize unprecedented growth and profitability from the online advertising space.

In the four years since its founding, Disruptive Advertising has grown from two employees working in Jake’ s basement to a flourishing agency with more than 120 employees and a run rate of over $18 million- putting it at #145 on the 2017 Inc 500 list!

Jake's ability to assess and clearly explain complicated issues has made him a favorite in a variety of forums. Jake is a regular contributor on a variety of blogs-- including notable publications like Entrepreneur, Forbes and SearchEngine Land-- where his wit and ability to make even tedious topics engaging elicits rave reviews from his readers.

Jake’s humor, charm, and insight aren’t limited to the written word, though. He has spoken at numerous events and webinars including SMX, Kissmetrics, Create Nation, Unbounce, PRSA, Starfest, VWO and others and has a gift for both entertaining and educating his audience. Attendees usually leave comments on how much they enjoyed his sessions-- and how much he gave them to think about.

As a business owner, author, and speaker, Jacob Baadsgaard ’s witty, thoughtful and genuine approach to pay-per-click advertising makes him a compelling leader in the digital marketing arena!


Jake Baadsgaard’s MVP player Stats:


Jake comes from a big family, the sixth out of ten kids to be exact, so growing up he needed a way to stand out to be “different.” With a natural driven and movement-oriented personality, Jake had no problem thriving and being just that, different. With a job at only eight years old, Jake learned the value and payoff of hard work. He would later discover his greatest skill set is understanding how to collect the right data, connect the right different datasets, and make simple but impactful marketing decisions!


In this episode, we talk about:

-the works of Jake’s disruptive advertising and skillset for collecting data

-how he manages the people involved with his team

-a time where he handled a difficult situation pertaining to relieving a specific member on his team

-how he had a reality check with his marriage counselor and his wife about her being a partner to his business and how that affected their relationship

-how he decided to have better routines and habits in his life, and

-times of inspirational moments that were great examples of having great habits and sticking to a goal


Want to better the habits in your life and focus on how to be competitive, connected, self-improving, and have a vision and map to be the person you want to be? Make sure to listen to this fantastic episode to get all of Jake’s great wisdom and strategies!


Keep the conversation going by sharing this episode with your friends, colleagues, and social media!


Thanks so much for listening. 






  • “I don't actually have to be good at marketing. I just have to be really good at getting the right information and taking action on it.”


  • “The situation I keep finding myself in is hiring the wrong people and then holding on for too long and pushing off that hard conversation for too long.”


  • “The number one challenge that we're currently dealing with that needs to be addressed in some degree by all of us is being present and connected with ourselves and with others.”


  • “You’re changing the way people show up to work and think about themselves as participants in the workforce.”




Jake Baadsgaard LinkedIn

Leadership and Self-Deception by The Arbinger Institute


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Direct download: Jake_Baadsgaard_on_Growing_Your_Business_with_Disruptive_Advertising.mp3
Category:general -- posted at: 3:30am EDT

As president and CEO of On the Same Page Consulting, Michael Alan Tate works with successful executives, entrepreneurs, and technical professionals who are seeking a simple action-focused plan to effectively manage career transitions, keep teams on the same page, and prepare for positive leadership succession.

With over 20 years’ experience as an executive coach, consultant, and strategist, Mike knows that successful people want to navigate the murky waters of career transition as quickly and effectively as possible. Drawing on his own experience, Mike developed a unique consulting strategy, in which he helps each of his clients create a powerful and succinct strategic plan, incorporating prioritized actions and accountabilities set in a whole-life perspective -- all in just 24 hours.


Michael Alan Tate’s MVP player Stats:


After going through a crisis of depression and being sick, Michael quit his job and went to his career counselor who would give him a personality test and suggested he be in HR. After sending out 500 resumes, Michael only got one response, sending him into a deeper depression. About three years later, Michael realized he chose the world’s worst strategy to find work and made it his calling to help other people know the way to find a life-giving career in a life-giving way.


In this episode, Michael talks about what a life-giving career is. He talks about some key points from his book, The White Shirt, about knowing who you are, what your skills, interests, and values are, as well as finding the key interest in your career and how to find a job before looking back to ask, “who am I and where do I fit?” Michael’s plan is to help and coach people who feel discouraged by finding “their way” and into their career. As a mentor himself, Michael talks about some of the influential people in his life who have contributed to his life-giving ways.


Make sure to give this episode a listen if you are stuck finding the career that is for you! Don’t just give into the grind or hanging around a job you don’t like just to end up in a dead-end career. Make the change! Hear some of the key offensive strategies Michael shares on this episode to further your career path and design a life that matters snow!


Keep the conversation going by sharing this episode with your friends, colleagues, and on social media!


Thanks so much for listening. 




  • “Most people don't know what they want, but they're pretty sure they don't have it.” – Alfred E Neuman


  • “Two are better than one, for one falls down, there'd be another pick him up, and we all know how much easier it is to have someone when you get discouraged to talk to encourage you.”


  • The White Shirt is the only career book in the world that has ever been designed to be worked with a friend or a mentor.”


  • “A part of a survey said that 34% of millennials with PhDs are underemployed, most are working part time because they used the wrong strategy [to find work].”


  • “My process for my business is, first, sharpen your focus. Second, strengthen your relationships.”



The White Shirt Video

Gift for Podcast Listeners!

Hope by Carol B. Amos

The White Shirt
Design a Life that Matters


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Forget sales & net income; focus instead on gross profit & cash flow… and here’s why. Today’s starting QB Terry Lammers grew up watching his parents run their own company in the fuel & lubricants industry, and eventually came on as a full-time employee in the early 90’s and took over as president of the company.

In just 18 years, TriCounty Petroleum had purchased 11 different companies, growing Terry’s family business from $750,000 annual sales to over $40 million when the company was sold in 2010. Today, as co-founder and managing member of Innovative Business Advisors, Terry taps into his financial expertise and hands-on business experience to advise and guide prospective business owners who are interested
in buying, as well as current business owners looking to sell their enterprises.

In his new book, You Don’t Know What You Don’t Know, Terry provides an in-depth examination of the process of buying, growing, and eventually selling a business. Through Terry’s guidance, business owners and aspiring business owners are sure to walk away with a wealth of knowledge and advice to lead them down the path to business success in every stage.

Terry Lammers MVP player Stats:


After banking for three and half years and getting his entrepreneurial spirit back, Terry reflected back on his life and came to the realization that he enjoyed buying companies and decided to help people do the same by evaluating and advising their businesses.


In this episode, Terry talks about business valuations and understanding the concepts of operating systems, financials, profits, income, key ratios, and getting the biggest bang-for-your-buck when selling. Terry truly enjoys helping business owners understand their business more than they know. He shares a lot of strategies and modern techniques to manage a business, while also sharing some common misunderstandings and mistakes business owners have about the system of their own businesses.


Want some more ways to understand your companies’ value? Make sure to listen to Terry’s key offensive Glider Principle, as well as some of his past experiences with some of the people he’s worked with, gaining them maximum value for their business!


Keep the conversation going by sharing this episode with your friends, colleagues, and social media!


Thanks so much for listening. 




  • “I have this uncanny ability... if somebody comes to me, I'm going to help them.”


  • “It's not about sales and net income, it's about gross profit and cash flow.”


  • “Business owners aren't fully aware of their numbers and price, [too often] pricing their products or services too low.”


  • “If you're a seller, know the value of your company that's going to get you to the touchdown. If you're a buyer, know your ratios and know where your cash is.”


  • “There's a lot of advantages in acquiring companies, but if you're on the sell side get a true value of your company. Number one reason most companies don't sell as the owner has an overly high expectation of what the value of their company.”


  • “Don't be afraid to get help. Get a coach.”






FREE Value Build your Questionnaire

You Don't Know What You Don't Know


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Direct download: Terry_Lammers_on_How_to_Buy_or_Sell_a_Business.mp3
Category:general -- posted at: 3:30am EDT